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Writing Landing Page Copy for Your Apps (What to Include & Why)

Oct 23, 2025

Writing Landing Page Copy for Your Apps (What to Include & Why)

We used to treat landing page copy as an afterthought until we realized it’s what turns projects into paying clients. In this edition, we share how we’re rewriting our product and services pages using a 12-part copywriting framework.

Anum & Fatima
Anum & Fatima

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Journey of Building AI First Products in Public

This Could Be Our Most Awesome (or Craziest) Year Yet

Aug 27, 2025

•

3 min read

This Could Be Our Most Awesome (or Craziest) Year Yet

A behind-the-scenes look at our 5+ years in tech, building products, working on client projects, and figuring out what actually works (and what doesn’t).

Answering Your Questions About Our Branding Process

Sep 3, 2025

•

3 min read

Answering Your Questions About Our Branding Process

We’ve been getting comments and DMs asking how we design our posts and built our Instagram identity. In this edition, we’re breaking down our entire branding process - tools, fonts, templates, and everything in between.

Lessons You Can Borrow From Our 60-Day Build

Sep 10, 2025

•

3 min read

Lessons You Can Borrow From Our 60-Day Build

How building fast (and sometimes in the wrong order) taught us to create our own MVP bootstrap packages and why this will help us launch new products within days of any tech trend.

From 0 → 400 Followers: Lessons From Posting Consistently (5 Days / Week)

Sep 17, 2025

•

3 min read

From 0 → 400 Followers: Lessons From Posting Consistently (5 Days / Week)

70+ posts on Instagram, 2 viral hits on Threads, and lots of lessons in between. Here’s where we’re stuck and what’s next.

Indie Developer Roadmap

Aug 22, 2025

•

2 min read

Indie Developer Roadmap

From Zero to Revenue in 2025. The exact system we use to go from idea to profitable product, refined through 5 years of software engineering, client work and our own indie journey

All Posts

Writing Landing Page Copy for Your Apps (What to Include & Why)

Oct 23, 2025

•

3 min read

Writing Landing Page Copy for Your Apps (What to Include & Why)

We used to treat landing page copy as an afterthought until we realized it’s what turns projects into paying clients. In this edition, we share how we’re rewriting our product and services pages using a 12-part copywriting framework.

Anum & Fatima
Anum & Fatima
How Our Content Brought Us 2 New Clients (and What We Changed on Our Website)

Oct 1, 2025

•

3 min read

How Our Content Brought Us 2 New Clients (and What We Changed on Our Website)

Last week, we talked about 2 new client projects that came through our LinkedIn and YouTube content. Here’s what worked, how we redesigned our website, and what’s next with SEO.

Anum & Fatima
Anum & Fatima
Automating Posting (Not Writing) With n8n, What We Learned

Sep 24, 2025

•

3 min read

Automating Posting (Not Writing) With n8n, What We Learned

How we used n8n to set up DM replies and cross-posting automations, saving hours each week without giving up writing in our own voice.

Anum & Fatima
Anum & Fatima
From 0 → 400 Followers: Lessons From Posting Consistently (5 Days / Week)

Sep 17, 2025

•

3 min read

From 0 → 400 Followers: Lessons From Posting Consistently (5 Days / Week)

70+ posts on Instagram, 2 viral hits on Threads, and lots of lessons in between. Here’s where we’re stuck and what’s next.

Anum & Fatima
Anum & Fatima
Lessons You Can Borrow From Our 60-Day Build

Sep 10, 2025

•

3 min read

Lessons You Can Borrow From Our 60-Day Build

How building fast (and sometimes in the wrong order) taught us to create our own MVP bootstrap packages and why this will help us launch new products within days of any tech trend.

Anum & Fatima
Anum & Fatima
Answering Your Questions About Our Branding Process

Sep 3, 2025

•

3 min read

Answering Your Questions About Our Branding Process

We’ve been getting comments and DMs asking how we design our posts and built our Instagram identity. In this edition, we’re breaking down our entire branding process - tools, fonts, templates, and everything in between.

Anum & Fatima
Anum & Fatima
This Could Be Our Most Awesome (or Craziest) Year Yet

Aug 27, 2025

•

3 min read

This Could Be Our Most Awesome (or Craziest) Year Yet

A behind-the-scenes look at our 5+ years in tech, building products, working on client projects, and figuring out what actually works (and what doesn’t).

Anum & Fatima
Anum & Fatima
The AI-Powered MVP Blueprint

Aug 22, 2025

•

2 min read

The AI-Powered MVP Blueprint

How to ship products 10x faster using AI workflows. The exact 7-stage system we use to build MVPs for clients and for our own products in record time - with all the detailed prompts, processes, and insider secrets.

Anum & Fatima
Anum & Fatima
Indie Developer Roadmap

Aug 22, 2025

•

2 min read

Indie Developer Roadmap

From Zero to Revenue in 2025. The exact system we use to go from idea to profitable product, refined through 5 years of software engineering, client work and our own indie journey

Anum & Fatima
Anum & Fatima
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